Tagged with: Google Adwords

 

An Ultimate Guide to Excel in Google Adwords

Google Adwords

The goal of launching an effective Google Adwords campaign also known as PPC is to bring in new customers to your website. Google adwords campaign is not a free affair like search engine optimization Read More...

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Are You Ready for Changes Rolling Out in Google AdWords Attributes?

google adwords

Currently, the default in AdWords is last click attribution. Last click attribution gives the click just before conversion. Every business has different marketing attributes and tailoring them will ju Read More...

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3 Simple Ways to Find Negative Keywords in Adwords

google adword

Inside every AdWords account there is a report which shows the exact search query that searchers typed into Google Adwords that searchers typed into Google before clicking on a specific ad. It’s cal Read More...

How Google Adwords are affecting organic search results

How Google Adwords are affecting organic search results

Google Adwords has a significant effect on the search results. If spent wisely, you can run a successful advertising campaign by using Google Adwords. Along with that, searchers who have previously cl Read More...

A look back at some of the biggest changes in PPC so far

A look back at some of the biggest changes in PPC so far

With the year coming to an end, here is a look back at some of the most effective changes in PPC throughout last year. From ads updates, targeting changes to new products, lets run through these chang Read More...

Fresh in: 2 great new features for Google AdWords and 1 must try AdWords strategy

Fresh in: 2 great new features for Google AdWords and 1 must try AdWords strategy

Google has announced one major AdWords campaign change early in October. This change includes a new tweak in the budget and new iteration called the Ads Suggestion Beta. So, how beneficial are these f Read More...

Embrace Google, Google Adwords is going to launch Ad-unit for In-store products

Embrace Google, Google Adwords is going to launch Ad-unit for In-store products

Google has announced plans to launch local display ads for throwing light on the in-store products. Unlike other Google ads which provides information about the product and services which can be purch Read More...

The Pros and Cons of Facebook Ads vs. Google Adwords

Facebook Ads vs. Google Adwords

When asked a digital marketing agency on Facebook vs google advertising, in terms of costs, outcomes and long term benefits, they say social media advertising, specially Facebook ads, is sometimes eve Read More...

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Google is changing the way phone number appears in Ads

Google Adwords Update

If you use call extensions and location extensions for your Ads, there are changes coming your way. This January 19, 2017, a location-specific phone number would be displayed even if you are using a d Read More...